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Novi Boat Show Attendance & Sales Boost

The Novi Boat Show wrapped up a four-day run at the Suburban Collection Showplace March 19 with an impressive 17% increase in attendance, with 14,318 people attending. Exhibitors reported positive sales as spring nears.

“The Novi Boat Show is the last boat show in Michigan for the winter season and typically has a very strong buying demographic. The sense of urgency comes as boaters realize spring launch is right around the corner,” said show manager Nicki Polan. “This year’s early mild weather has created real excitement. New features, performance innovations, and continued economic stability have helped to fuel boat sales in Michigan for a 6th consecutive year of growth.” “This year’s Novi Boat Show was our most successful yet! The attendance was great throughout the show,” said President of Aqua Sports Jeff Nichols. “Sunday, which is usually one of the slower days, was very busy from start to finish!” At 235,000 square feet of exhibition space, the Novi Boat Show was sold out wall-to-wall. The 2018 Novi Boat Show will be held March 15-18, 2018 at the Suburban Collection Showplace. -Courtesy of Michigan Boating Industry Association

4/3/2017 12:00:00 AM

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